WOODSMOKE & SALT - CASE STUDY

Woodsmoke & Salt is an independent food company established in Faversham, Kent in 2018. Laura approached us with just a name for a company, a vision and a custom built smoker in the back garden. We worked closely with her to create a corporate identity that reflected the unique nature of the business - New British Barbecue.

We created a host of concepts that incorporated iconic aspects of the custom built smoker and visualised an overall style and colour palette that was subsequently rolled out across promotional literature, web and also future packaging ideas​. That was all inbetween her collecting wood, getting fires started and food smoked. Eventually Laura plans on having her own Woodsmoke and Salt oils, rubs and other products - sound delish!

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